Creating Mailings

 

Now that you've created content the next step is to put it all together in a mailing.

   

A mailing is a message you send to your entire list. You can create your mailing on the fly, or import content you've created previously.

 

Before sending out your mailing, you can test it to see what it will look like, and schedule when you'd like it to be sent. You may also purge recipients who have received other messages, or send to a sampling of your list or segment.

 

The Main Mailings Page

 The main Mailings page allows you to create a new mailing, review mailings that require your approval, and see what mailings are scheduled for the future. You may also view currently active and completed mailings.

 

img/mailings.gif

 

Creating a New Mailing To Be Sent To Your Entire List

 

To create a simple mailing to your entire list, follow these instructions:

 

1. Select the Mailings tab.

 

2. Click New Mailing. The following window will open:

 

img/mailing_new.gif

 

2. Click import content in the lower right corner to insert it into your message if you have already created content which you'd like to send. You may then skip steps 3-7 below. If not, create your message on the Message tab.

 

3. Edit the Mailing Name field. This name is not seen by message recipients, so label the mailing in a way that will help you to identify it later.

 

4. Edit the From: field. By default, your email address will appear here. Here are some examples of valid entries for the From: field:

 

bob@example.com
Bob Smith <bob@example.com>
bob@example.com (Bob Smith)
"Bob Smith" <bob@example.com>

  

5. Edit the To: field. By default, the To: field is set to %%nameemail%%, which will merge the name and email address of the recipient.

 

6. Enter the Subject: of the message. Recipients will see this line as the subject of the message they receive.

 

7. Enter the Text Message and/or HTML Message you'd like to send.

 

You may create just a text or HTML body, and that is what will be sent to your recipients. Or, you can create both, and send a mailing that has both text and HTML. This format is called multipart-alternative, and ListManager will create the correct headers and boundaries automatically. Recipients who can see HTML will only see your HTML message; those who can't, will see the text.

 

8. Click save and test to send a copy of your message to you so you can see what your mailing will look like. Or, click save. You'll be taken to Mailings: Need Approval, where you can send, test, copy, or delete the content you just created.

 

Sending to Your List Via Email

To send to your list via email, send an email message to yourlistname@yourservername.com (e.g., newsletter@example.com). You will need to approve the message in Mailings: Need Approval before it is sent to your list.

 

Creating Templates Testing Mailings